Innovation intelligence brief
Innovation intelligence brief
Compare and find the best car insurance for you with prices and reviews from the nation's top insurers
What became of it
Completed · Medium confidence · Last verified 2026-10-17
As catalogued
A US car-insurance comparison site that published price estimates and reviews from major insurers without requiring users to hand over contact details, an early transparent-pricing alternative to lead-generation comparison sites.
2026 reality
leaky.com shows a closure notice: Leaky 'wrapped up operations' of its auto-insurance comparison business on 31 August 2013 and no longer provides prices. It states that its commercial insurance business was acquired by Navion Insurance. The page still reads © 2013.
The auto-comparison service closed in August 2013, before most of the catalog period. The commercial insurance book was transferred to Navion Insurance.
of historical interest as an early attempt at anonymous, transparent car-insurance price comparison in the US. Later players such as Insurify and Compare.com built the US comparison market.
Third taxonomy
REVIEW · Fetched leaky.com and confirmed the closure notice (operations ended 2013-08-31; commercial business acquired by Navion Insurance); PitchBook corroborates. Added PitchBook as a supporting source; no other changes.
Research interpretation
Classification paths, as catalogued, connect this example to the original insurance digitalization research models.